A BETTER LIFE A BETTER WORLD
As a strong gesture and sculptural invitation to the Panasonic exhibition, a media installation built with thirty-four 65″ screens in high resolution 4k-quality forms a two-sided monument, which is surrounded on both sides by mirrored walls. The sculpture symbolises a tree in the change of the seasons and transforms into a colourful, twittering spring world, in a vivid and buzzing summer life, a stormy red and yellow autumn or the calm and peaceful snowy winter. Impressive footage that we shot in the Berchtesgaden National Park in wonderfully detailed 4K takes the visitors into an immersive, audio-visual experience through the seasons.
The LED rim links everything and symbolises the harmonic interaction between people and technology to communicate Panasonic’s key messages and the new slogan
"A Better Life, A Better World".
A production of TAMSCHICK MEDIA+SPACE GmbH on behalf of Panasonic Marketing Europe GmbH
Panasonic Marketing Europe GmbH
ATELIER BRÜCKNER GmbH
Display International Schwendinger GmbH & Co. KG.
HARDWARE PLANNING/ TECHNICAL IMPLEMENTATION
Sigma System Audio-Visuell GmbH
creative direction, concept, design, script, storyboard, editing, motion design, animation, implementation, project management
music, sound design: Klangerfinder GmbH
color correction: wave-line GmbH
Sascha Eckardt, Dirk Ostkamp
34 x 65 Zoll 4K Plasma TV
2 LED-Walls Inspire M25W (80m x 4m)